Imagine yourself a businesswoman who is in need of a new briefcase to carry her documents. You travel to the store and look at the different types of briefcases and you see the standards: brown leather, black faux leather, etc. You pick one and go home. Then when you meet your girlfriends for lunch you notice a really cool looking pink leather briefcase and you say “Where the heck did you get that?!” You are mad and jealous at the same time. Where was that briefcase when you went shopping?
Many women do not realize that there are differences between mens and womens briefcases. Mens models are those that you see everywhere that are black and brown and dare I say bland. These are perfectly OK for a female to carry and many of them do. But why not flaunt your “woman-ness” and get a briefcase that screams “I am a lady!” You would never catch a man carrying a green, red or pink briefcase and that is all the more reason why women need to do it. These are made specifically for women and that are a thing to be enjoyed.
Another difference between a man’s and a woman’s briefcase is that many women’s models have little extras. For example, they might have a lipstick holder, a cell phone carrier, a hidden mirror – all things that a man would just not have a use for. We have even seen briefcases that have a hidden bottom that are specifically to hide an extra pair of shoes. Need to go out at night and want to change from “office boring” into “hot diva?” Then you need to be able to change your shoes on the fly and this hidden bottom inside of the briefcase is specifically for that job. Cool huh? You definitely won’t catch a man needing this little feature.
Finally, there is also one other major difference between the sexes and their briefcases and that is cost. Yes women’s models do cost more and are usually made of better material. Since they are aimed at the professional businesswoman they are priced to fit their market. Studies have shown that women will pay more than a man for fashion and business accessories and the retailers have capitalized on this. So, if you are a women expect a really cool briefcase but also expect to pay through the nose for it. If you are man, well, you have extra beer money and a functional yet average briefcase to show for it.